It’s not unusual for entrepreneurs to believe they need to develop complex strategies or intricate ideas if they want to get ahead. We see it all the time. An entrepreneur spends their weekend time trying to add another thing here and another thing there to a strategy that’s already in place. An extra spreadsheet, an extra step, an extra service with the hopes of inching just a little bit closer to their goals. Unfortunately, these extra things just add extra weight. Instead of helping you get forward, they usually hold you back. For most entrepreneurs, a simple strategy is the smart strategy. Here’s why.
1. It’s not hard to understand.
If you have to spend hours explaining a strategy to your team members, it’s not going to work. You can’t expect to be successful if you can’t get everyone on the same page. And you can’t get everyone on the same page until they understand each and every step of the process. Keep your strategy clear, to the point, and direct and you’ll have a better chance of meeting your goals.
2. Everyone will be more confident.
If your team can’t understand what their goal is, they aren’t going to be confident in making decisions and achieving goals. When they have a complete understanding of what they need to be doing and how they should be doing it, they can confidently support the business’s goals.
3. Your clients will be able to connect.
You need your clients to connect with your brand. If your business strategy is all over the place, your client base will be too. They’ll connect here and there, but your complicated brand will prevent your customers from really understanding who you are as company. Keep it simple. Your clients will thank you.
4. It applies to more than one goal.
A simple strategy can be easily modified to fit other goals. If it works once, you can change some things around to work again. You can’t do that with a complex strategy. There are too many steps that don’t apply, and frankly, they’re not needed.
5. You can easily measure success.
Simple strategies usually have one end goal. They clearly lay out what needs to happen and when it should happen by. With a simple strategy in place, it’s easy to see if you’re on target with your goals and success.
6. You can become a master.
If you have complex strategies, there are too many parts to understand. You can only get a basic understanding of each component. With a simple strategy, you have less to focus on and can understand the few components completely. This weekend, take a look at your strategies. What is just extra? Cut it out. Then look at your strategies again. Keep cutting and keep cutting until there is nothing left to cut. You’ll be left with a clear, concise strategy to get you to business success. If you’ve read this far, it’s clear you want to be better and that’s what we love doing for our clients – helping them be better. Did you know over the past few years we’ve achieved the following, totally life-changing results for our clients;
- Helped two business partners from Bondi, NSW double their business from $250,000 to over $500,000 in under 8 weeks
- Took a Physio from Brisbane, Australia from a hole in the wall, doing just over $100k, and added an additional $750,000+ per year to his business (this one took 12 mths…)
- And took one 25 yo female client from a measly $700 per week to over $24,000 per week (In just 18 mths and we’re still going…)
Because so many people have asked us how we’ve achieved these results, we decided to create a video to document the process – which boiled down into a few simple strategies that we put into a FREE Case Study Video, and we’re happy to share these with you also. There’s no cost, and no strings, we just want to get all this info out there. We believe that everyone should be the best they can be. And we hope you’re one of those people. Click Here to check it out now.